Did no-one at OnePlus look at this advert before publishing?

August 12, 2017
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OnePlus, the independent manufacturer that makes the popular smartphones of the same name, has a thing for edgy marketing. Rather than splashy ad campaigns, OnePlus tends to rely on viral videos and an incrdibly annoying “invite” system. But this time, it’s outdone itself.

The premise of the 90-second YouTube short is pretty simple: a chainsaw murderer emerges out of the woods, chasing an injured man. The local teen spots the chase, and rather than being concerned, she starts taking pictures on a Samsung phone. The chainsaw victim gives her a OnePlus 5 because of the better camera, and hilarity ensues.

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